Marketing

[ad_1] By Kelsey Johnson December 22, 2022 Get a jump start on 2023 revenue with easy, effective marketing campaigns for your small business. Every holiday is an opportunity to make more sales — and New Year’s is one of the best. In the new year, your customers and prospects prioritize new beginnings and life improvements. […]

[ad_1] What is differentiated marketing, and why does it matter? Differentiated marketing could be the way to go if you want to niche down (focus on your ideal buyers) or target a new segment of customers. While it’s often more expensive than mass advertising, using customer segmentation to break down your audience can help you

[ad_1] By Sean Tinney December 15, 2022 Looking for inspiration for your next lead magnet? Take a look at these clever examples to help grow your email list. Creating a killer lead magnet is one of the best ways to get more email subscribers. And creating that lead magnet will be easier if you have plenty

[ad_1] If you’re a fashion marketer, or an agency working with a new fashion client, then you know that SEO is essential for online success. But what makes fashion e-commerce SEO unique? And what are the best practices that you need to follow? In this article, I’ll explain everything you need to know about SEO

[ad_1] By Kelsey Johnson December 8, 2022 Create your next email faster with images, buttons, and videos added directly into the text element. When most people create a new email, they start by writing it from start to finish. Then, as necessary throughout the message, they may add an image, video, product, button, or other

[ad_1] There are only so many hours in a day. 24, to be exact. And if you’re like me, you have a list of seemingly never-ending tasks to fill those hours. Social media posts, blog posts, SEO, PPC, financials, processes – you name it. But when you’re scaling and growing your small business, you need

[ad_1] By Zac Gery December 1, 2022 These are the resources and tools I’ve used to launch and grow my nonprofit, Second Wind Bicycles, over the last two years. In 2021, during the pandemic, the used bicycle market was alive as people sought outdoor activities to escape cabin fever. This impacted organizations such as the

[ad_1] Did you know 1 in 2 visitors abandon a website that takes more than 6 seconds to load? You may think that sounds extreme, but it’s pretty reasonable. In a digitally connected world, people expect a quick and easy user experience, especially on mobile. Google agrees. Page experience signals such as page loading speed

[ad_1] By Kelsey Johnson November 23, 2022 It just got a whole lot easier to search and sort campaigns in your AWeber account — on desktop and mobile. You can now search for your campaigns and sort them by active status on the new mobile-friendly campaign index page.  This update makes it faster and easier

[ad_1] Naming products is no easy task. You’ve got your product and a whiteboard full of random phrases and ideas being tossed around. Some names sound ok, maybe a few seem like a good fit, but no one on your team can agree on a winner. So how do you choose the right name for