‘Authentic’ Is More Than Merriam-Webster’s Word of the Year For 2023
Consumers increasingly find themselves facing fake media and misinformation campaigns. Having a way to prove your content and communications are authentic should be one of your business’s top priorities. Every year, Merriam-Webster publishes its Word of the Year, highlighting the top-searched terms. This year’s word for 2023 is authentic, a decision that the dictionary company …
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